Startup Essentials Books - Every Indian Entrepreneur must read - By Egniol

Startup Essentials Books- Every Indian Entrepreneur must read

In the modern world, if we need an answer to our problems we run to the Internet for light. We search for courses and workshops, but do we know the power source of knowledge? BOOKS. A book can give you a lot of information about every subject or field. Reading a book requires our entire focus,  to remember things that we read. An entrepreneur is someone who organizes and manages a business.

A Startup Essentials Books can be a guide for potential entrepreneurs to find their way to sell their products and services. It delivers young entrepreneurs a vision to start a business. Entrepreneur’s books provide minor to major details of entrepreneurship. There are plenty of books that an entrepreneur should read at least once.

Now let’s see a list of the top 15 startup essentials books.

1.”The Lean Startup“- By Eric Ries

In 2011, The learn startup book was published. This book is for all the entrepreneurs of various fields. Eric Ries talks about an entrepreneur who seeks unique and innovative ideas for the business. This book is on a lean startup method. At the beginning of a firm, there’s always a smell of uncertainty.

The Lean Startup is all about taking a risk and sustaining in the market. This book gives three steps to follow in the early stage of any startup. This is for those companies that focus on money investment, collections, and creativity. The company should have innovative ideas for businesses. The writer has mentioned common situations faced by new entrepreneurs in the initial stages of their business.

Quotes from the book:

“The only way to win is to learn faster than anyone else.”

“We must learn what customers want, not what they say they want or what they should want.”

“A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.”

  1. Rework‘ – By Jason Fried & David Heinemeier Hansson

This book was published in 2010 in English. Founders of “37 signals”, a winning online software company. Millions of people are using his products around the world. This book makes you rethink your business strategies. It teaches you that sometimes not having a plan is also a plan that can work out well. The writer says work more, get exposure, be productive, and get certain heights in the business. They have written new and fresh rules of business. These rules might give a new direction to the forthcoming entrepreneurs.

Quotes from the book:

“Respect the work that you have never done before.”

“To do great work, you need to feel that you’re making a difference. That you’re putting a meaningful dent in the universe. That you are part of something important.”

“Limited resources force you to make do with what you’ve got. There’s no room for waste. And that forces you to be creative.”

  1. Zero to One” – By Peter Thiel

Zero to One was published in the year 2014. This book is written by Peter Thiel. The co-founder of Paypal, Palantir, and the early investor of Facebook, SpaceX, and LinkedIn. This book guides the whole ideas, and factors of all startups to become successful. Peter has mentioned the life lessons and the decisions he took to reach this level. This book has several interesting and unusual questions.

There are some keys in the book to unlock your healthy business. This book shows where to focus for gaining more profit from the industry. Peter Thiel also mentioned what elements can lead your enterprise towards the end. Young or potential entrepreneurs must read this book of pure experience.

Quotes from the book:

“The best entrepreneurs know this: every great business is built around a secret that’s hidden from the outside. A great company is a conspiracy to change the world; when you share your secret, the recipient becomes a fellow conspirator.”

“Monopoly is the condition of every successful business.”

“In the most dysfunctional organizations, signaling that work is being done becomes a better strategy for career advancement, than actually doing work (if this describes your company, you should quit now).”

  1. The Hard Thing About Hard Things ” – By Ben Horowitz.

The book was published in the year 2014. Ben Horowitz is the co-founder of a venture capital firm (Andreessen Horowitz). He is one of the most respected and experienced entrepreneurs. The writer gives recommendations on producing and running a thriving firm. Every second person in the world wants to be a famous and successful entrepreneur.

Ben Horowitz explained- what it takes to touch the sky, and how hard it is to run a business. The writer talks about a lot of concepts that are relatable as a Founder of a company. Ben Horowitz says fear can be a good factor for a company to achieve targets. It’s important to know both sides of the business world, negative and positive. That can be helpful to handle the business well.

Quotes from the book:

“Note to self: It’s a good idea to ask, “What am I not doing?”

“Sometimes an organization doesn’t need a solution; it needs clarity.”

“Spend zero time on what you could have done, and devote all your time to what you might do.”

  1. Shoe Dog: A Memoir ” – By Phil Knight. 

This book was published in 2016. Founder and CEO of  ‘Nike’, Phil Knight gives the inside narrative of the company’s initial days. This book conveys the journey of a strong startup and evolving into one of the most iconic and wealthy brands in the world. Phil Knight has mentioned every bit of his journey. For the first time, the founder of Nike shared his story and strategies. This story might help expected CEOs and founders.

The writer has introduced the chapters of the book as the year of the company’s growth. He said that a team and thought processes can change the game at any time in the industry. Phil Knight gave a real example for the same.” Shoe dogs”, are the people who worked hard to make this brand grow. Shoe Dog: A Memoir: By Phil Knight a must-read book for every entrepreneur.

Quotes from the book:

 “The cowards never started and the weak died along the way. That leaves us, ladies and gentlemen. Us.”

“When you see only problems, you’re not seeing.”

“How can I leave my mark on the world, I thought unless I get out there first and see it?”

  1. Connect The Dots ” – By Rashmi Bansal.

The book was published in the year 2019. Connect the dots was written by the Indian author Rashmi Bansal. She is an entrepreneur, writer, and blogger all in one. This is the story of  20 entrepreneurs from different backgrounds and none of them are MBA graduates. She wrote a book with a similar background. All the entrepreneurs of the previous book are MBA graduates from the Indian Institute of management.

Connect the dots supports the idea of an individual who does not need any degree to achieve heights in the business; All 20 entrepreneurs faced zillions of obstacles in their journey, but they all found their own ways to meet success. Entrepreneurs of this book explain the methods to follow at the beginning of the startup. This book is full of passionate entrepreneurs who took a risk and saw every phase of business. It’s a must-read book for potential entrepreneurs.

Quotes from the book:

 “You don’t need a fancy degree to dream big and make it happen. It’s all in your head, your heart, your hands.”

“As an employee, you are working for somebody else’s dream, and that person’s dream may be just to make money. So, you are always left wanting for more.”

 “The truth is, there is a plan. A bigger plan. Every experience in your life – whether ‘good’ or ‘bad’ – has made you what you are.”

  1. Dhirubhai Ambani: Against All Odds ” – By A.G.Krishnamurthy

Dhirubhai Ambani: Against All Odds was written by A.G.Krishnamurthy. The book offers a biographical account of Dhirubhai Ambani’s life. This book is full of the struggles and challenges of Dhirubhai. This is a story of Dhirubhai’s struggle, which he faced in his life to touch the heights in the industry.

This book takes the reader through the life of one of the biggest business tycoons in India. The journey of Dhirubhai in business is remarkable. Dhirubhai faced problems in life, and a few of them were being created by other competitors. He did not give up and kept walking on his path, he worked hard for his dreams. This is not about achieving heights, it’s about what you can sacrifice to meet the goal.

  1. Habits of highly effective people” – By Stephen Covey.

 7 habits of highly effective people were written by Stephen in 1989. This book transformed the world forever. 7 habits of highly effective people became an international bestseller. The writer has formulated the use of 7 habits. The author has explained all the seven habits of effective people. The list of habits is also very engaging.

  1. Be productive
  2. Begin with the end in mind
  3. Put first thing first
  4. Think win-win
  5. Seek first to understand and then to be understood
  6. Synergize
  7. Sharpen the saw
  8. Find your voice and inspire others to do the same

This book brought a revolution to the world. This gives you the message that you must develop certain habits to find success in life and business. It is a must-read book for anyone who thinks they have a leadership quality in them that might change the world.

Quotes from the book:

“Most people do not listen with the intent to understand; they listen with the intent to reply.”

“To change ourselves effectively, we first had to change our perceptions.”

  1. Getting to yes” – By Roger Fisher and William Ury.

Getting to yes was written by Roger Fisher and William Ury. This book is about a strategy of negotiation and finding solutions to every problematic situation. In industry, negotiation is the most important aspect to win the position. An entrepreneur must know the technique of getting a “yes” from the opposite individual, without giving in. A person should know the perspective and position of the other person to understand the problem better. After getting a rough idea anyone can win the situation. An entrepreneur should know the skill of understanding customer mindset to sell their product or services. This book is a gem, a must-read book for entrepreneurs.

Quotes from the book:

“People listen better if they feel that you have understood them. They tend to think that those who understand them are intelligent and sympathetic people whose own opinions may be worth listening to. So if you want the other side to appreciate your interests, begin by demonstrating that you appreciate theirs.”

“Systematic tools for getting results, whether in business or international diplomacy, summed up in Beyond Machiavelli and Getting It Done.”

  1. Purple Cow” – By Seth Godin.

A Purple cow was written by Seth Godin. He has written this book with real-world examples in a simple manner. The writer has explained every bit of marketing strategy. Seth Godin explains the method of gaining attention for the company’s products and services. Be unique and thoughtful to get mass attention. The product should be more remarkable than the marketing. This book also emphasizes strong marketing strategies.

This book might help fresh entrepreneurs to find the start-up concept and the techniques to work in the right direction. According to the author you need to do strong and fabulous marketing to get more consumers. You need to find your purple cow in your business. From a marketing perspective, this book is a masterpiece must-read book for entrepreneurs.

Quotes from the book:

“In your career, even more than for a brand, being safe is risky. The path to lifetime job security is remarkable.”

“If a product’s future is unlikely to be remarkable – if you can’t imagine a future in which people are once again fascinated by your product – it’s time to realize that the game has changed. Instead of investing in a dying product, take profits and reinvest them in building something new.”

“Marketing is too important to be left to the marketing department.” David Packard”

  1. Dream with your eyes open “- By Ronnie Screwvala

Dream with your eyes open is written by Ronnie Screwvala in 2015. Ronnie Screwvala is a first-generation entrepreneur. He has penned down his 20 years of industrial experience in the book. This book is full of real-life experiences. The writer made fabulous and poor choices for the profession and life.

This book is an insider account of what it demands to start, grow and scale enterprises in India. Here are the details of Screwvala’s vast entrepreneurial experiences gathered over twenty years. He also shares a developing experience of amazing and not-so-amazing companies.

Quotes from the book:

 “I am too busy working on my own grass to notice if yours is greener.”

“Entrepreneurship is a journey, not an outing.”

“No bastard ever won a war by dying for his country. He won by making the other dumb bastard die for his.”

  1. Passion & Purpose: Stories from The Best and Brightest Business Leaders” -By Daniel Gulati, John Coleman, and W. Oliver Segovia.

Daniel Gulati, John Coleman, and W. Oliver Segovia wrote Passion & Purpose: Stories from the best and brightest business leaders in 2011. This book gives readers insight into the values and vision of future entrepreneurs. The name of this book says it all. Passion leads to satisfaction; it is an emotion. The purpose is to do your work with great intention. A bunch of Harvard Business School MBAs shared personal stories.

The book is about leadership qualities. They also talk about the mindset of an entrepreneur and the modification of thoughts. These upgrades of mentality happen from generation to generation. The writers describe how these entrepreneurs are going to change the business world. This book might give a different perspective to the readers to understand the future of the business world.

  1. Disciplined Entrepreneurship: 24 Steps to a Successful Startup” – By Aulet Bill. 

Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. The book is about “start-up” techniques. Bill Aulet gives the reader step-by-step methods for a successful startup business. It opens the pursuer’s eyes, and at the same time prepares them for obstacles they might face while composing new business.

If you are planning to start a company then you must go through this book once, it will change your mindset. This book will give you a different perspective on the startup plan. The writer has explained 24 steps to success. This book guides you to start, build, and sustain a business method. Focus, hurdles, and standing out in the crowd are all these points covered in this book. A must-read book to understand entrepreneurship in a better way.

Quotes from the book:

 “If there is already a market research report out there with all the information you need, it is probably too late for your new venture.”

“Innovation = Invention ∗ Commercialization”

“The capability to commercialize an invention is necessary for real innovation. An entrepreneur, then, serves primarily as the commercialization agent.”

  1. The Infinite Game “- By Simon Sinek.

The Infinite Game is written by Simon Sinek in 2019. The subject of the book is quite interesting. Sinek has compared the business with infinity games. By infinity games, the writer means there is no win or loss, and the results are variable. Writer compared game elements with life.

Infinity Game resembles a business or life which does not have a score. You should still keep playing the game until you disappear. Simon Sinek compared game strategies with business strategies. The writer also explained why an enterprise should try to sustain itself in the market. It is a matter of choice and an infinite mindset that makes any startup successful.

Quotes from the book:

 “It is important to celebrate our victories, but we cannot linger on them. The Infinite Game is still going. There is still much work to be done.”

“Leaders are not responsible for the results; leaders are responsible for the people who are responsible for the results. And the best way to drive performance in an organization is to create an environment in which information can flow freely, mistakes can be highlighted and help can be offered and received.”

“It is important to celebrate our victories, but we cannot linger on them. The Infinite Game is still going and there is still much work to be done.”

  1. Azim Premji: The Man beyond the Billions ” – By Sundeep Khanna, Varun Sood.

Azim Premji: The Man beyond the Billions is the first authoritative biography of the icon. This book was being written by Sundeep Khanna and Varun Sood. Azim Premji is a giver at heart and an entrepreneur by choice. This is a story of an Indian man who took over his family business in his early twenties.

Azim Premji built one of the most successful software companies in this nation. He has also created a multibillion-dollar conglomerate. He was announced as the 10th richest person in India in 2019. Biographies of Indian business Entrepreneurs are not so common in India. This can lead many young Entrepreneurs on the right path.

Quotes from the book:

 “If people are not laughing at your goals, your goals are too small.”

“The important thing about outsourcing or global sourcing is that it becomes a very powerful tool to leverage talent, improve productivity and reduce work cycles.”

These are the top 15 books for any entrepreneur. Pick any one book from the given list and start your first step towards your flourishing business.

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